Key Responsibilities
- Develop and execute SEO strategies to improve organic search rankings for our website and product pages.
- Monitor and report on performance metrics (traffic, rankings, conversion) using tools such as Google Analytics, Search Console, SEMrush / Ahrefs.
- Conduct keyword research, on-page SEO optimization, link-building campaigns.
- Collaborate with content team to ensure optimized content for search and user experience.
- Assist with PPC campaigns and other digital channels as needed.
Requirements / Skills
- Proven experience in SEO & digital marketing (minimum 2–3 years).
- Strong understanding of technical SEO practices (site speed, schema markup, mobile-first indexing).
- Familiarity with analytics platforms and SEO tools.
- Excellent written communication and attention to detail.
- Ability to work both independently and in a team.